We designed and built rackroidz.com to appeal to their market and move product— and it has. We launched their new site at the end of March 2020. So far in 2021, their new site sales are up 32% over the old site in the same period last year.
Conversion rate:
Conversion rate is the percentage of visitors that place an order on a website.
According to bigcommerce.com the average ecommerce website conversion rate is 2%:
So far in the first quarter of 2021, the new site conversion rate is 3.12%, and that’s not too shabby. Unfortunately we don’t have their old conversion rate because they had less than optimal analytics, but with Google Analytics and Tag Manager on the new site, we know exactly what is going on, down to the minute …
Average Order Value:
We can compare apples to apples with the average website order value.
The average order value shot up since we launched their new site. On the old site, first quarter of last year average order value was $52.61. This quarter their average order value increased over 39% vs the same period last year.
If you need a site that sells, email us at tech@yorkwebtech.com
What is RackRoidz?
RackRoidz is a properly calculated blend of premium Minerals and Vitamins to promote larger, healthier deer, and maximum antler growth.
After years of studying and research, in 2011 the formula for RackRoidz was perfected and went into testing. Over the past 7 years we have seen the results and are now ready to offer it to the hunting community.
A University of Georgia study detected 11 different minerals in the Whitetail’s antlers. 7 of the 11 are in RackRoidz. We did not include the other 4 because they are very small increments and there isn’t any information on what they do. The two most common minerals found in antlers are Calcium and Phosphorus. These are also the 2 most common in RackRoidz.
Check them out at rackroidz.com